Friday, May 15, 2009

Synopsis of imperfect

So what if you’re odd? So what if you’re imperfect? So what??
What matters most is what's in your head!
The “Imperfect, So What??” Photo Shoot is aimed at helping to correct misconceptions about the disabled community, and to promote the awareness about the special challenges and needs of the disabled community.

If you support the statement regarding physical incomplete individual that “they are physically incomplete, not spiritually imperfect!”, please come and join us for this photo shoot event to shout out the statement. Please pass this message around, insert this link to your blogs or by any means to help promote this event.


Shoot Day

First 600 people to receive special goodies bag


What is this "Imperfect, So What??" Photo Shoot?

This is a fashion crossover social awareness campaign - The concept of the picture shows the judgment of society towards the physical imperfect individuals. The crowd (society) will be wearing neon-specs to portray a Chinese saying of “wearing a tinted glass”, therefore be judging people with a filtered mind-set.


Come and join us and stand in as the crowd to represent the current society. The main character on the backdrop would reflect a fighter-like spirit to show that they are not afraid of the challenges ahead and the shallow judgment of the society.


This shoot is to shout-out the unspoken truth of how the society under-estimate the physical incomplete individual. Should one’s social value be judged on the label you wear or the moral values you carry?


And what is this for?

To raise social awareness and to create a social impact. As the disabled community has always been under-estimated in their capability in work performance, and disabled kids hasn't been having a well-structured education system.

Who is Chuan Looi?

Chuan Looi, the Photographer in Chief & co founder of Yipieyaya Studio, has over the last decade become a force in the fashion and photography industry. Chuan’s talent has been widely recognized regionally and internationally. His works have been published in major international and local media, such as Nu You, Citta Bella, Men's Uno, New Man, Elle (HK), Lohas (Shanghai) and more. His talents outside his profession was recently recognized at Malaysia PWH Music Award 2008 (娱协奖), where he got a gold for Best Music Video (Learn by Yu Heng). He now takes a step further to hold his personal photography exhibition entitled “Imperfection”.

To attend this event,
Simply email your name, contact number, email address and number of guests attending this shoot to :-
imperfectsowhat@gmail.com
or call 03-7803 1671 for further enquiries
or confirm attendance though our Facebook page under the event of mo budget's group